Amazon Tightens The Reins On Prime Sharing on OnlyLikeFans

  • By Imani
  • Sept. 11, 2025, 1 p.m.

Amazon Closes the Door on Prime Invitee Program

Sharing Amazon Prime outside your home? Not anymore! The Seattle-based e-commerce powerhouse is shaking things up. Amazon is officially phasing out its Prime Invitee program, effective October 1, 2025. For years, this program let non-Prime users enjoy the perks of a Prime subscription, including fast and free delivery, courtesy of a Prime member's generosity.

“We are writing to inform you that the Prime Invitee Program, which allowed sharing Prime’s fast, free delivery with others, will end on October 1, 2025. Your invited guests will be notified directly about this change by September 5, 2025,” states the notice viewed by CNBC.

Time to Get Cozy with Amazon Family

In its place, Amazon is promoting the Amazon Family feature, which allows Prime benefits to be shared only among those who live at the same "primary residential address." In simple terms, if your invitee isn't under the same roof, they'll need their own Prime membership.

This streamlined approach limits sharing to one other adult, up to four teens, and four child profiles, all residing at the same address. Households can still dive into a slew of Prime perks like lightning-fast delivery, exclusive sales, Prime Video (with ads), and more.

A Sweetener for Non-Prime Holders

Amazon is cushioning the change for current invitees by offering a limited-time discount: new Prime members can snag the first year at just $14.99 if they sign up before December 31, 2025. After the promotional period, regular pricing will apply at $14.99 a month or $139 annually.

This shift comes as tech giants like Netflix and Disney+ also crack down on account sharing in a bid to bolster subscriptions. Amazon's move coincides with its expansion of delivery services, particularly targeting smaller cities and rural locales.

For those who've enjoyed extended Prime perks, it's a clear call to action: if you don't live together, it's time to enroll separately.

Imani
Author: Imani
Imani

Imani

Imani follows the money: payouts, contracts, lawsuits, and platform enforcement. With a background in entertainment PR and paralegal work, she breaks complex stories into plain-English playbooks for creators. Her series Follow the Money connects drama to data - who benefits, who pays, and what to do next. Calm, sourced, and courtroom-ready; DTLA is her second office.