Creator Income: The New Challenge For Mortgage Brokers

Creators Redefine Income Streams

Mortgage brokers are now diving into the complex world of creator income, where earnings come from diverse streams. As Taylor explains, brokers have handled cases like a multimillion-pound YouTuber whose revenue includes YouTube ads, brand deals, Instagram engagements, and international partnerships. The money is undoubtedly there, but understanding its dynamics requires diligence.

Navigating Reputational Challenges

Reputation concerns, especially around platforms like OnlyFans, continue to shape lender attitudes. According to Taylor, lender responses vary widely. "Some lenders say, 'Yeah, no problem.' Others just aren’t interested. That's where the broker’s role becomes crucial," he notes.

Creators: The New Entertainers

Taylor sees creators akin to entertainers or athletes – careers that can be both lucrative and fleeting. "If a footballer breaks a leg, their career might end. It’s similar for creators; one slip-up can end everything," he observes.

The scope is vast, with clients ranging from young gamers to fashion influencers in their 60s. "We’ve got clients who clean their houses on Instagram and have a million followers. Others are more structured, with teams of business managers and accountants. It’s a serious ecosystem," Taylor adds.

“I think when you're dealing with lenders that invest in weapons and tobacco and whatever else, I don't think they [should] have a moral judgment,” he said.

The Myth of Morality in Lending

Despite some lenders’ cautious stance towards OnlyFans creators, Taylor argues that morality should not influence lending when income is legal and transparent. He questions whether lenders should cast moral judgments, especially when their investments include controversial industries such as weapons and tobacco.