Emma Thompson is making waves with her outspoken criticism of artificial intelligence, delivering a passionate rant at a recent New York City event. Her fiery language, aimed squarely at the technology, quickly went viral after being shared by Vanity Fair on TikTok. Thompson isn’t alone in her stance; acclaimed director Guillermo del Toro also joined the conversation during the promotion of his latest film – a handmade adaptation of Mary Shelley’s *Frankenstein* – where he expressed his disdain for the burgeoning AI trend, declaring he’d "rather die" than embrace generative AI.
Both Thompson and del Toro are bringing a unique and candid tone to the AI discourse, refusing to accept the technology’s potential encroachment on creativity as inevitable. Their outspoken views are resonating with audiences who are increasingly aware and concerned about AI’s role in both the entertainment industry and daily life.
“There’s a part of our soul that is masculine and a part of our soul that is feminine – and I think I resonate with really strong women.” – Guillermo del Toro
Their comments highlight a growing divide within the creative community: those who view AI as a tool of progress versus those who see it as a threat to artistic integrity. This clash of perspectives could shape audience preferences, perhaps leading moviegoers to support films that either embrace or eschew AI technology.
The controversy over AI’s use in filmmaking is part of a broader public discourse that gained momentum during the 2023 WGA and SAG strikes. Concerns about job security and creativity are no longer restricted to Hollywood insiders, as AI continues to permeate everyday life. Thompson and del Toro’s viral soundbites underscore this shift, with their witty yet pointed critiques resonating across broader audiences.
As AI becomes more entrenched in both professional and personal realms, celebrities like Thompson and del Toro are using their platforms to voice resistance against what they perceive as an erosion of the creative process. Their advocacy indicates a crucial moment in the ongoing AI debate, as industry insiders and the public alike grapple with the technology's implications.
Del Toro’s promotional tour, tied to a film exploring the perils of unchecked technological advances, coincidentally mirrors his real-world opposition to AI. This alignment suggests that the technology's potential to destabilize industries might soon face critical scrutiny. Whether or not the predicted AI bubble bursts, artists like Thompson and del Toro will undoubtedly continue to speak out, likely using the viral power of short, shareable videos to amplify their message further.