Pornhub's annual review of 2025 is making waves as industry fans and insiders turn their eyes towards the unexpected shifts in top performer rankings. Australian adult star Angela White, who once reigned supreme, has been dethroned by none other than Alex Adams. This surprise move sees Adams leap five spots to the top, gathering a staggering 3.4 billion views.
The year-in-review has again spotlighted the traditional path pursued by adult stars on platforms like Pornhub, even as many creators pivot to OnlyFans and similar venues. However, Angela White's displacement shows that the competition is fierce even amongst seasoned professionals.
The monetary landscape for adult stars on Pornhub has its own set of rules and challenges. According to insights shared by adult content creator Vee Snow, the earnings aren't as glamorous as some might imagine. Snow, who joined the conversation in 2021, explained that creators need to be part of the Amateur Model Program to start earning revenue.
"I have been directly paid $2,559 as of this writing. That's for four years, over 200 videos, and almost 2.5 million views," Snow disclosed, highlighting the grind behind the glitz.
Earnings depend on the number of views and the average RPM (rate per mille), which mirrors the model used by platforms like YouTube. With an average RPM of $0.69, stars are paid based on viewership, yet the amount can vary significantly.
The path to payment on Pornhub is not without its benchmarks. The platform requires a minimum account balance of $100 before payouts, with creators receiving their dues monthly. If this threshold isn't met, earnings roll over to the next period.
Despite the modest RPM, figures like Vee Snow emphasize the potential for steady income. Snow estimates an annual earning of around $18,000 by dedicating 15–20 hours a week to content creation and cam girl activities. Aspiring creators are encouraged to make a free account and enter Pornhub's scheme, where they can start profiting through ad revenue from their free-to-view videos.
In a fast-evolving industry, Pornhub remains a key player, offering insights into what it takes to climb to the top and keep those views—and dollars—rolling in.