Onlyfans Rakes In $7.2 Billion In 2024, Proving Creator Economy Powerhouse Status on OnlyLikeFans

OnlyFans’ 2024 Financials: A $7.2 Billion Success Story

OnlyFans is still the heavyweight champ of the creator economy, and their latest annual report for 2024 proves it with some jaw-dropping numbers. The platform pulled in a massive $7.22 billion in gross revenue—that’s fan payments to creators—marking a solid 9% increase from the year before. Released on Friday, these figures show that even as growth slows a bit, OnlyFans is nowhere near losing steam.

Net revenue, the chunk OnlyFans keeps after paying out creators, hit $1.41 billion, up 8% from 2023. Meanwhile, pre-tax profit climbed 4% to $684 million for the fiscal year ending November 30, 2024. It’s clear the subscription-based platform, known for empowering creators across niches like fitness, music, and adult content, remains a cash cow.

Growth Slows but Still Impresses

Now, let’s talk growth trends—OnlyFans isn’t sprinting like it did during the pandemic boom. Back in 2021, gross revenue skyrocketed by 118% as lockdowns drove millions to the platform, with subsequent years seeing jumps of 16% in 2022 and 19% in 2023. The 9% uptick in 2024 might feel tame by comparison, but it’s still a win in a competitive digital space.

"We’re thrilled to see OnlyFans continue to thrive, expanding into new genres and partnerships that show the platform’s versatility," said CEO Keily Blair in a recent statement.

Despite the slower pace, the platform’s financial consistency across the board keeps it a standout. It’s not just about the money—OnlyFans is also a magnet for users and talent alike, reinforcing its market dominance.

User and Creator Boom Fuels the Future

The numbers behind OnlyFans’ community growth are just as exciting as the revenue stats. Creator accounts surged to 4.634 million, a 13% increase, while fan accounts exploded to 377.5 million, up a whopping 24%. That kind of expansion signals that more people are jumping on board, both to create and consume content.

This user boom, paired with strategic moves into new verticals like sports partnerships, shows OnlyFans isn’t resting on its laurels. It’s evolving, building a reputation as a cornerstone of the creator economy, and setting the stage for even more influence in the years ahead.