Sharok Headlines Bold Campaign For Palestinian Brand Trashy Clothing

Sharok Becomes the Face of Trashy Clothing's Latest Collection

Palestinian fashion label Trashy Clothing is turning heads this season with adult content creator Sharok as its muse. Known for its edgy take on style and resistance, the brand has launched a campaign that strips back conventions, showcasing its unique vision through Sharok's bold presence.

Under the creative leadership of Omar Braika and Shukri Lawrence, Trashy Clothing has been challenging norms around sexuality and race since its inception in 2017. This latest collaboration with Sharok perfectly embodies the label's ethos of "joy as weapon," celebrating queer culture while making a striking political statement.

Fashion as a Statement of Resistance

The Autumn/Winter 2025 collection draws inspiration from Arabic popular culture, creatively reimagining workwear and clubwear into thought-provoking transnational statements. Sharok's involvement in the campaign is both eye-catching and ideologically charged, playfully posing the question, "a fascist worked out today, did you?"

"Sharok embodies the brand's ethos of 'joy as weapon' in a celebration of queer culture and artistic militancy in the face of ongoing occupation."

Highlights from the collection include the Dod Identity hooded jacket and velvet speedos. The jacket cleverly combines classic trackies with traditional Arab silhouettes, featuring an elongated hood and white lace stripes that infuse cultural reverence into modern sportswear.

Sharok's Legacy of Activism through Fashion

Sharok is no stranger to using fashion as a platform for political protest. In 2023, he made waves at the Louis Gabriel-Nouchi fashion show, holding a sign that read "stop executions in Iran." His act was a response to the global uproar following the death of Mahsa Amini, an Iranian-Kurdish woman who died in custody for allegedly violating the Islamic dress code.

This bold move further cemented Sharok's reputation as an artist committed to fusing activism with aesthetics. His collaboration with Trashy Clothing invites audiences to rethink fashion as a medium for cultural and political discourse, celebrating the vibrant defiance of Palestinian queer culture and Middle Eastern LGBTQ+ creativity.